- Category: Press Release
- Published: Wednesday, 20 December 2017 12:15
- Written by EcoKnights .
FOR IMMEDIATE RELEASE
Dec 15, Petaling Jaya- Tanamera Hearts was launched today at the opening ceremony and official launch of the Tanamera flagship store in Starling mall.
Tanamera Hearts is a tripartite smart partnership among Tanamera, The Good Shop and EcoKnights. The aim of this collaboration is to achieve dual goals of improving the livelihood of beneficiaries from marginalised communities and to achieve sustainable environmental development for local communities through entrepreneurism.
The all-natural goodness of the Tanamera product range is packed in a unique packaging created by The Good Shop beneficiaries to create the Tanamera Hearts where part of the profits from the sales of Tanamera Hearts will be contributed to EcoKnights to continue its effort in delivering engaging and fun environmental educational programs to communities throughout the country.
Tanamera Hearts comprise of an aromatherapy stone, and a bottle of essential oil, packed in a beautiful dark blue travel case produced by the beneficiaries of the Good Shop. Tanamera Hearts is a perfect gift for loved ones, and also a great travel item if you would love to be surrounded by familiar aromatherapy scents. You can choose from a variety of essential oils to use with the aromatherapy stone.
Tanamera means Red Earth in the Malay language; a fitting name for our range of products as each one is carefully made from raw materials sourced from rich and luscious tropical rainforests. This product range is created based on Asian tropical spa treatments and is conveniently packaged to be used at home, while travelling, or for use in professional spas. Tanamera’s logo also personifies everything we represent – natural remedies, eco- friendly products and packaging, traditional Asian treatments and the healing power of tropical herbs and essences.
About The Good Shop
The Good Shop is a social enterprise enabler program under MyInitium for social entrepreneurs who have products that are suitable for the retail market. They currently have 13 social enterprises and aims to provide the market access to shopping malls and brand development for these entrepreneurs.
Established since 2005, EcoKnights® is a registered not-for-profit environmental organization. The organization provides and delivers development and environmental interventions to communities, government agencies, learning institutes and companies. Through smart partnerships and collaborations, EcoKnights® works across transdisciplinary fields to build bridges towards achieving sustainable development for communities and companies.